FAT BURNERS EXPOSED!
The Truth About Ephedra And Ephedra-Free "Fat Burners"
Finally Revealed By Someone Who Does Not Sell Them!
From: Tom Venuto
Re: Fat Burners Reviewed
If you're thinking about taking fat burner supplements or if you're simply looking for information about fat burners, then what you are about to read on this web page may hit you by surprise. (Actually, it may hit you like a ton of bricks!)
DO NOT spend another cent on "fat burners" until you read this! This information is urgent to your financial as well as physical health and well being.
I guarantee that the TRUTH about fat burner pills and the advertisements that sell them is going to shock you, stun you and outrage you, especially if you have been spending large sums of money on these products.
Please do not take my word for it either. Read this short article. Reflect on what you have read and then YOU make the call. I welcome hearing your feedback after you have digested this information.
This expose is based on the 12 part mini-course, "BIG FAT LIES" which was originally written in 2002 -two years before ephedrine was taken off the market. BIG FAT LIES has been downloaded over one million times since its release. In 2007 it was converted into an e-mail mini course. This lesson on fat burners was the most popular, controversial and commented on part of that course.
Certified personal trainer,
Fat Loss Coach
THE BIG FAT LIE: "You need supplements or fat burners to get lean"
EPHEDRA AND EPHEDRINE - THERMOGENIC "FAT BURNERS"
The most popular of the "fat burner" supplements ever on the
market were no doubt ephedra or ephedrine-based products, which
hit the shelves in 1993.
Ephedrine was immensely popular because there was actually
some good scientific evidence showing that it had measurable
fat burning effects.
You could also “feel” it… you got an “energy buzz.”
Ephedrine is a drug derived from a plant (a Chinese herb) called ephedra
(also known as ma huang). It is similar in chemical structure to
amphetamines and works as a "beta-adrenergic agonist" - which
means, in plain English, that it's a thermogenic (metabolism-
stimulating) agent that helps with the release of stored body fat.
So if it worked, why did it get banned by the FDA and taken off
the market in April of 2004?
Well, there were clearly some political and financial agendas involved,
But the reason given to the public was concern about adverse affects
To this day, the decision to remove ephedrine from the market is still
controversial because the research was mixed on whether the risks
were severe enough to warrant the ban.
PROBABLY SAFE WHEN TAKEN AS DIRECTED, BUT...
Although the FDA had 80 ephedrine related deaths and 1400 adverse
effect complaints on file, including strokes, coronaries and seizures,
the fact is, when compared to deaths caused by prescription drugs
and other over the counter drugs like aspirin, ephedra actually
appeared fairly safe when used as directed by healthy individuals
and not abused.
However, one huge downside of ephedrine that was not often mentioned
by the pro-ephedrine camp is that stimulant-based fat burners can be
highly addictive. Addiction leads to improper use or abuse.
In the early and mid 1990's, I used ephedra products myself because
they were legal, over the counter and at the time, they were not banned
from the natural bodybuilding competitions I participated in.
Research be damned, I never believed that these pills helped me all
that much with fat loss.
But what I did notice was the "rocket-engine" stimulant boost - the buzz,
The pounding heart rate, the increased physical energy, and the amplified
mental focus and workout "intensity."
At the height of the craze, 12 to 17 million people were using ephedra
and no doubt, many of them were hooked on what was essentially a mild
form of legal speed.
These products were being abused en masse as “pick me ups.”
Students were popping these pills to stay awake and study all
night. Partiers were doing the same. So were truck drivers.
Like any addictive habit, it's difficult to stop. When you first go
cold turkey, you crash emotionally and physically and your workouts
suffer as your crutch has been taken away. I suppose it's a lot like
trying to kick the booze or cigarette habit. You go through withdrawal.
WHAT GOES UP MUST COME DOWN
Your body is too smart for short term quick fixes to ever work because
your body will always fight back to maintain a natural balance or
For every artificial peak or high you create, there will be an equal or
greater valley or low point.
If you over-stimulate, your body can respond by slowing down your
natural metabolic rate to compensate. As a result, when you stop
using the stimulant, your metabolism is slower than ever and you gain
back any weight you lost and more.
This often prompts you to go back on the stimulants and the vicious
cycle of stimulant addiction continues. Some experts say that long
term use can even lead to adrenal burnout.
So even if there aren’t any serious coronary or health risks from proper
use, there is the risk of irresponsible use and the risk of addiction and
dependency on "fake energy." just remember, what goes up, must
come down. If you borrow energy you will eventually have to pay it back.
EPHEDRA FREE FAT BURNERS
When the FDA finally pulled the plug on ephedra, supplement companies
scrambled like crazed maniacs to come out with "ephedra-free" formulas
for their "fat burners" as they anticipated the imminent doom of their
multi-million dollar cash cows.
The ads proclaimed,
"More powerful than ephedrine-based fat burners!"
"The next generation of thermogenic technology!"
The great irony is that most of the fat burners currently on the
Market today are completely worthless. At best they provide a
watered down, unproven substitute for ephedrine and a slight
buzz (most are loaded with caffeine).
Or, they may provide some mild appetite suppression. But NONE
of these so called “next generation fat burners" are the “miracles”
that the advertisements say they are.
Bodybuilding industry columnist Will Brink put it this way,
"The explosion of ephedrine-free weight loss products was more a
function of market pressure vs being based on any science. Claims
by some companies that their new ephedrine-free "fat burners" were
equivalent to or even superior to EC based products was wishful
thinking and marketing-driven BS."
But it didn’t matter. Consumers had been hoodwinked with the classic
bait and switch. The ephedrine was gone from the formulas, but the
brand names remained the same.
STAGGERING BILLION DOLLAR FORTUNES IN FAT BURNERS AND DIET PILLS
In the last year before ephedra was banned, sales had skyrocketed
to $1.25 BILLION DOLLARS, according to the Nutrition Business Journal.
The money still continues to pour in at a staggering rate today.
To say that money is the main motivation behind the push for diet
pills and a fat burners would be the understatement of the century.
Most people who aggressively recommend "fat burning" pills of any kind
are profiting from their sale and it's hard to get unbiased information
when so much money is at stake.
THE TRUTH: A LEAN BODY DOES NOT COME IN A PILL
It's a common misconception that you can't reach your fat loss
goals unless you take some kind of "fat burner" supplement.
It's also a common misconception that you can pop a pill and get
dramatic results like you see on TV and in the magazine ads.
The results you see in the ads for fat burners are persuasive, but before
and after testimonials are NOT proof that diet pills were responsible for those results.
Not all before and afters are bogus, of course. But many of the legitimate photos are "not typical" and represent
the best possible case scenarios, after extremely intense training and strict nutritional regimens.
As for many “miraculous transformations,” the Federal Trade Commission
(FTC) And state attorney general’s offices have been exposing them for what they really are… set-ups and outright fakes!
In January of 2007, four diet pill companies you have definitely heard of
were sued by the FTC and ordered to pay $25 million in fines.
The reasons: False advertising and no evidence to back up their claims.
San Diego Attorney Todd Macaluso took sworn depositions from several
Diet pill before and after models. According to a story in the San Diego
Tribune by Penni Crabtree, Los Angeles bodybuilder Mike Piacentino
Swore under oath that he was paid to stop working out and to eat ice cream
and donuts to fatten him up three weeks in advance of his “before” photo
shoot. Then he used his bodybuilding expertise to get back in his usual
According to an ABC 20/20 expose’, fitness model Marla Duncan said
In advertisements that she lost 35 lbs with the help of a popular fat
burner pill. However, Jay Nixon, the Missouri Attorney General, found
out that Duncan had recently been pregnant and given birth. The
“before” photo was taken shortly afterwards. The fat burner pill company
settled the case out of court for $100,000 while denying any wrongdoing.
Will you ever look at before and after photos the same again? Do you really
want to keep forking over your money to these companies?
AN INTERESTING END TO THE FAT BURNER SAGA…
Diet pills and fat burners are nothing but quick fixes. Every one of them.
Even if they help in the short term, they don’t help in the long term because
you are only treating symptoms. Body fat is a symptom of a complex problem
with multiple causes including unhealthy lifestyle, poor nutrition, lack of activity and even
mental factors like subconscious self-sabotage and emotional eating.
The true solution to any problem, including body fat, is to find the causes
and treat them.
After using them for a few years in the 1990's, and after a lot of
research, self-experimentation and personal reflection, I made the
decision to dump "fat burning" and "pre workout stimulant" pills
down the toilet forever. I then decided that I would no longer
recommend these products to my readers and clients.
Since then, I've continued my training with no fat burners whatsoever.
There has been NO difference in my results and I’ve gone on to win
numerous bodybuilding titles.
As a natural bodybuilder today, I routinely reach 4% body fat for
competitions and maintain my body fat at around 9% all year, using
my own system of natural nutrition and training - NO DRUGS, NO PILLS
and NO FAT BURNERS!
I find the obsession so many people have with taking a pill to lose weight
both perplexing and troubling at the same time, especially when you consider
that fat loss can be achieved naturally, so simply and predictably with
nutrition and exercise methods such as what I teach in my Burn The Fat Program
Spending big money, sometimes $40 to $50 a bottle or even more
on pills is even more baffling to me when you consider that even if you get some small
fat burning effect from the supplements, it's nothing you couldn’t get from
another week or two of dieting and exercising!
Think about it.
I recommend you take a pass on "fat burner" pills and supplements and learn
how to burn fat the way mother nature intended – through proper nutrition,
by building more muscle, and by increasing your activity level to burn more
If you're not satisfied with your results, trust me, it's NOT because you have a "diet pill deficiency." IF you'd like to learn how to burn fat naturally - without drugs or fat burner pills - visit the Burn The Fat home page.
Train hard and expect success,
Fat Loss Coach
PS. Here’s the link to my photo gallery. This gives an example of
the level of leanness that can be developed naturally, with NO drugs and NO fat burners of any kind:
PPSTo subscribe to the fat burning tips ezine and get the entire BIG FAT LIES mini course, enter your name and email below:
About Bodybuilding & Fat Loss Coach, Tom Venuto
Tom Venuto is a fat loss expert, natural (steroid-free) bodybuilder, nutrition researcher and author. His #1 best-selling diet e-book, Burn The Fat, Feed The Muscle, teaches you how to get lean without drugs or supplements using secrets of the world's best bodybuilders and fitness models. Tom has written hundreds of articles and been featured in IRONMAN, Natural Bodybuilding, Muscular Development, Men's Exercise, Men's Fitness, First for Women, The Wall Street Journal and Oprah Magazine. To get more information about Tom's e-book about natural fat loss, visit the home page at: www.BurnTheFat.com
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