Promote Tom's Brand New Clickbank Product, the Burn The Fat Inner Circle
Make More Money from Clickbank - up to $70 per sale - By Promoting the World's Premier Fat Loss Membership Website – the Perfect Companion Product to Burn the Fat, Feed the Muscle e-book
Affiliate instructions:
The Burn the Fat Inner Circle opened in 2006 and has been what some would call a "best kept secret" since then, having been promoted only through our house lists and a private (non-clickbank) affiliate program. During the past year, the product has been beta tested through a small group of clickbank affiliates.
For the first time, the Inner Circle membership website has been opened to ALL clickbank affiliates through the BURNTHEFAT product line. Special hoplinks are provided, which you can find below.
The Burn The Fat Inner Circle is a fat loss support community and much, much more. It's the perfect companion resource for owners of the Burn the Fat, Feed the Muscle ebook. Prospects familiar with the Burn The Fat brand will be easiest to sell to. People who are looking for accountability, support and motivational tools are also good prospects.
However, we have also found that a surprising number of new customers are purchasing membership even though they do not own the ebook. For these individuals, we have set up a sales process allowing new customers to purchase a membership and then add on the ebook.
The membership is sold at two price points: A six month membership gets you a (approx) $29 clickbank commission and a 12 month membership a $49 clickbank commission. If the customer adds on the Burn The Fat ebook, the commissions jump to $49 and $70, respectively.
We've been extensively split testing the new sales page ever since it went live in beta test mode in the summer of 2009. According to our Google Analytics account, which is one of the ways we do split testing, the Burn The Fat Inner Circle sales letter has been consistently converting at more than 8% from traffic that has been driven from our in-house BurnTheFat sources.
Obviously, we can't guarantee you'll have a conversion rate that high. Conversions are often much higher for house lists, hot traffic and new releases. With cold traffic (new prospects unfamiliar with the Burn The Fat brand, such as might be typical with PPC), we don't have conversion statistics yet, but we are optimistic since it's selling so well to warm leads. With a good pre-sell or review, we think the conversions will continue to be above average.
Custom Clickbank Hoplink Format
for Promoting the Burn the Fat: Inner Circle
To promote the new Burn The Fat Inner Circle product, you will need to use a custom clickbank hoplink format in order for traffic to be sent directly to the new sales page. Your regular Burn The Fat hoplink will still track sales through the new Inner Circle sales page, but it won't direct traffic to any other page other than burnthefat.com - making it less likely for customers to find their way to the Inner Circle sales page. So, we've had our webmaster create a unique clickbank hoplink just for promoting the Burn the Fat: Inner Circle:
http://XXXXX.burnthefat.hop.clickbank.net/?page=inner_circle
Remember to replace thefield of XXXXX with your clickbank ID before publishing this hoplink. If coded properly, your hoplink should direct traffic to this page:
http://www.burnthefat.com/products/inner_circle.html
Below you will find some tips and tools for how to best promote the Burn the Fat: Inner Circle.
Last but not least, if you are currently promoting the Burn The Fat ebook, you may start seeing some of the higher commissions coming in ($49 and even $70) without lifting a finger, because of our follow up process. Cool eh?
Thank you for your support,
John Sifferman, Affiliate Manager
www.BurnTheFat.com
Tom Venuto, Author
Burn The Fat, Feed The Muscle
PS. This is a new affiliate
product, and we will be providing new tools and resources in
the near future, but if you want a head-start with promo materials, or
would like someone to critique your text ads or sales copy please
contact John through the Contact
Form for help and more information.
You cal see the sales letter/pitch page (landing page) here:
http://www.burnthefat.com/products/inner_circle.html
3 Ways to Promote the Burn the
Fat: Inner Circle
1) If
you have a newsletter or mailing list, send a solo email. The
single most effective marketing strategy is an email joint venture
promotion where you send a "solo email" (an entire email dedicated to
promoting the Burn The Fat: Inner Circle). We have seen absolutely
staggering
sales results from solo email promotions that are done correctly. The
catch is that you must have your own opt-in mailing list/newsletter. If
you have a mailing list and you are interested in a solo email
promotion, please check the Solo
E-mail section of this affiliate
area for sample email promotions and definitely contact me personally
so we can coordinate together on a promotion.
Some other ideas for a solo email include: writing and endorsement for
the Inner Circle, writing a review of the Inner Circle, or writing
about the importance of accountability, social support, and motivation
for success in a fat loss program - then linking to the Inner Circle at
the end.
Note #1: If you don't have a mailing list, then start
building one! Put an opt in form on your website and start an ezine.
It's an internet marketing maxim that "the money is in the list" (and
the relationship you build with your list).
Note #2: If you get good results on your solo email (a one time broadcast), edit your email to make it evergreen (remove dates, or current events, etc) and then upload it into your autoresponder series. I have personally added $15,000 a year and more to my annual income selling affiliate products by adding a single autoresponder.Then I did it over and over again for different mailing lists and multiple products. Wait! Don't stop there. You can keep split testing your autoresponders to see if you can beat your click throughs and conversions. You can imagine the impact this could have on your income in the long term. Best part is that using autoresponders is one of the few things in Internet marketing that really is legitimate passive and "auto pilot" income. I never lifted a finger again after installing the message.
2) Use our FREE article library to add fitness content to your blog, web site or newsletter. Our affiliate area contains hundreds of articles
and Q
& A columns which may be reprinted on your site or in your newsletter. Most of these articles are original material written, owned and published by Tom Venuto. Many website owners are not writers and are often in need of new content. As a BURN THE FAT affiliate, you can use our articles absolutely free on your website to market the Inner Circle.
In particular, the Fitness
Psychology and Motivation articles are best suited for
promoting the Burn the Fat: Inner Circle, which is a support community.
Many members join simply because they want a source of accountability
that can serve as their motivation.
At the end of the
article you publish, simply add a credit line or
resource box that mentions the Inner Circle and place your link (and a
little
"sales pitch") after it: For example:
Credit
provided by line:
This
article was provided courtesy of Tom Venuto and
www.burnthefatinnercircle.com (use your affiliate link). Tom is a
lifetime natural
bodybuilder, personal trainer, freelance writer and author of "Burn the
Fat, Feed The Muscle" (BFFM): Fat Burning Secrets of the World's Best
Bodybuilders and Fitness Models.
For more
information on how Tom's fat-burning system can help you
lose fat quickly and easily... even if you've tried everything and the
flab doesn't seem to budge... then click here NOW and find out how to
get rid of that excess weight for good and join thousands of others who
are burning the fat together: www.burnthefatinnercircle.com (use your
affiliate link)
3) Add Inner Circle Links to Your Existing Burn the Fat e-book pages
If you're a current burn the fat ebook affiliate and you've already published our content on your website or blog that contains hoplinks to the burn the fat ebook sales page, you can simply add Inner Circle hoplinks to the same articles. This will increase your chances of selling one product or the other - or possibly BOTH products via our new upsells! Alternately, you can split test one or the other to see which product sells best to your traffic. To improve your results, you can drive traffic to your best presell/landing pages using email, twitter, facebook, etc., with the new Inner Circle links added. If you're already getting traffic to a landing page that's making you burn the fat ebook sales, try testing Inner Circle links and see what happens.
Other ways to market the Burn the Fat: Inner Circle
1) Setup a
pay-per-click campaign using Google Adwords to send targeted traffic to
the sales page
2) Setup a Hubpage or Squidoo lens about something relating to fat loss and link to the Inner Circle
3) Post a tweet on Twitter
4) Post a status update on Facebook
5) Use a text link, banner ad, or sponsored ad somewhere on your site.
Marketing Materials
Text Links:
1)
Standard Clickbank Hoplink Format for the Burn the Fat: Inner Circle
Sales Page (don't forget to replace the field of XXXXX with your
Clickbank ID):
http://xxxxx.burnthefat.hop.clickbank.net/?page=inner_circle
2)
HTML code for Burn the Fat: Inner Circle Sales Page (don't forget to
replace the field of XXXXX with your Clickbank ID):
<a
href="http://xxxxx.burnthefat.hop.clickbank.net/?page=inner_circle">Burn
The Fat Inner Circle</a>
This link will display as ===> Burn
The Fat Inner Circle
Banners and Images:



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